Jay-Z is showing full support for Bad Bunny’s upcoming performance at the 2026 Super Bowl halftime show.
As previously reported, the NFL officially announced that the Puerto Rican superstar will headline Super Bowl LX, set to take place at Levi’s Stadium in Santa Clara, California.
Jay-z Speaks:
As part of Roc Nation’s ongoing partnership with the league to curate halftime show talent, Jay-Z expressed pride in the decision and highlighted Bad Bunny’s cultural impact. “What Benito has done and continues to do for Puerto Rico is truly inspiring,” Jay-Z said in a statement. “We are honored to have him on the world’s biggest stage.”
Bad Bunny’s halftime appearance marks another milestone for Latin music on a global stage, following a string of record-breaking achievements including sold-out stadium tours, Grammy wins, and dominating international charts.
Since Roc Nation partnered with the NFL in 2019, the halftime stage has showcased a diverse roster of global superstars, including Shakira, Jennifer Lopez, Dr. Dre, Eminem, Snoop Dogg, and Rihanna.


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