Jay-Z Stands By Bad Bunny Amid Super Bowl Halftime Show Backlash

Jay Z rapper prior the FIFA Club World Cup 2025 semi-final match between Paris Saint-Germain and Real Madrid CF at MetLife Stadium on July 9, 2025 in East Rutherford, United States (Photo by Jose Breton/Pics Action/NurPhoto via Getty Images)

Jay-Z isn’t backing down from his support of Bad Bunny as the Super Bowl halftime show headliner. When asked about the backlash surrounding the performer’s upcoming appearance, the music mogul made it clear that the criticism doesn’t match how people in the U.S. truly feel about the Latin superstar. “Don’t let them fool you,” Jay-Z told a photographer in New York City on Monday, hinting that Bad Bunny’s fan base in America is much bigger than some realize.

As the founder of Roc Nation, Jay-Z has helped the NFL choose its halftime show performers since 2019, and he’s standing by this year’s pick. The decision sparked plenty of online debate, with even former President Donald Trump weighing in on the conversation. Still, Jay-Z’s confidence in Bad Bunny hasn’t wavered. He believes the artist’s success speaks volumes about how deeply his music connects with fans across cultures.

Bad Bunny’s inclusion in the lineup represents a major moment for Latin music on one of the world’s biggest stages. Despite a wave of criticism from some audiences, both Jay-Z and NFL Commissioner Roger Goodell are keeping the plan in place. Goodell confirmed that the league won’t be replacing Bad Bunny, signaling that the show will go on as intended. With Jay-Z’s backing and the NFL’s full support, the stage is set for Bad Bunny to bring his global energy to football’s biggest night.


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